“An office entryway is important. It is a first impression for new employees, new customers, vendors, and visitors. Whether your logo is prominent or not, the sense of arrival or lack thereof is a reflection of your brand.”
According to the World Travel and Tourism Council, the tourism industry contributes about 10 percent to global GDP and represents the world’s largest employer. While the size of the global travel industry may impress, it’s the growth rate and rapid change in its composition that truly amazes.
Over the last 10 years, the population in the Memphis Metropolitan Statistical Area (which includes western Tennessee, eastern Arkansas, and northern Mississippi) has grown from 1.29 million people to 1.34 million people at half the annualized growth rate for the country overall and one-third the pace for Tennessee. While it may be unfair to compare our growth rate with Nashville’s, Little Rock has more than doubled our population growth rate over the last decade.
When it comes to attending conferences for professional development, be intentional about prioritizing what is most important to you and identifying what you can benefit from most. It is so easy to fall into the trap of cycling through from one obligation to the next without any purpose at all.
Inside Memphis Business is perennially proud of its CEO of the Year awards. It’s a chance to highlight some of the best aspects of leaders, of businesses, of this city. This year’s winners are plenty different in what their companies offer, how they got started, and how they approach the job.
You’ll be left out if you aren’t LinkedIn. At minimum, it is a great tool if you are looking for a job or for good candidates for an open position you are trying to fill, but it is also an effective communications channel for content marketing. Whether you are promoting yourself as a thought leader or your company as the solution, LinkedIn content marketing can help you stay top of mind with your customers.